In the last 31 days, Google's announced the shutdown of a major platform, Facebook has released some important updates on their data breach, and Instagram and Snapchat both experience some big quarters -- but not both are good. Find out all the details, and more, in this month's digital marketing round-up!
We hope you all had a safe and happy Halloween!
The official Google 20th birthday doodle page has a number of other interesting tidbits worth exploring, including a link to a fun 20 years with Google tool that randomly cycles through the most popular search terms for a couple of dozen categories over the years.
Google is rolling out a new design for the hotel search results after you search for hotel listings and click into the hotel interface from web search.
The new design uses a grid and card interface that shows hotel cards sorted by your search filter. You can further filter down the search results on the map by zooming in and/or dragging the map around. You can also change your date range, price ranges, review ranges and more, as well as specify which amenities are required and more.
As you probably heard by now, Google+ is shutting down. The reason is over lack of us and a data exposure through their API, which sounds similar to the Facebook issue. The big question in our community is how will it impact SEO and SEOs?
2018 has been a year of significant change, both in the online and offline world.
While legislation such as the GDPR and Article 11 and 13 of the “Directive on Copyright in the Digital Single Market” kicked EU marketeers back into gear (in terms of data and copyright protection), Google confirmed three core algorithm updates on top of several smaller updates, warnings, tests and roll-outs.
Facebook released new information regarding a data attack that compromised the personal data of 30 million users.Here's the latest on the issue from Facebook, and how marketers should be prepared for what comes next.
Just weeks ago Facebook revealed a massive security flaw on its website. That flaw allowed hackers to compromise tens of millions of accounts. Ever since the hack went down Facebook has been scrambling to shore up its defenses. Now it looks as though the company has come up with a solution. According to a report from The Information, Facebook is currently talking to several major cybersecurity firms about an acquisition.
500 million hours of video are watched on YouTube every day and over half a billion internet users watch online videos every day on Facebook. And a large portion of them are looking to buy products or services as 90% of online shoppers state that they find videos important as they are making purchasing decisions.
Apple CEO Tim Cook called for the U.S. to enact tougher privacy laws similar to Europe’s GDRP Wednesday, and warned against negative consequences of tech companies collecting huge amounts of data for their artificial intelligence efforts. Giving a speech to EU regulators in Brussels, Cook said that his company was “in full support of a comprehensive, federal privacy law in the United States.”
By one firm's measure, Instagram has beaten out Snapchat as the most used app among teens.
The investment bank Piper Jaffray released its annual "Taking Stock With Teens" report on Monday, which surveyed 8,600 teens from 48 states to estimate rising trends in fashion, entertainment, and technology. For the first time, Instagram surpassed Snapchat in terms of teen use.
Snapchat is on the decline.
Snap Inc., parent company of the app for sending disappearing photo and video messages, reported that the number of daily users fell for a second consecutive quarter, to 186 million. Analysts on average projected 186.8 million, according to data compiled by Bloomberg. Company executives said the app will probably lose users in the fourth quarter, too. The company’s shares tumbled as much as 12 percent in late trading after the report.
Starting last week, SoundCloud will let you share songs from its app directly to Instagram Stories, the company announced in a blog post.
To post a SoundCloud track to Instagram Stories, navigate to the song you want to share in the SoundCloud app, then tap the share icon at the bottom of the screen. Depending on the phone you’re using, you’ll either select the Instagram icon or tap “Share to Instagram Stories.” It will then open in Instagram Stories, with the album art as the background, and a movable sticker that’s also a link with the SoundCloud logo and name of the song.